Columbus Dispatch August 3, 2009 – Quicker, cheaper rival of Botox makes debut in Columbus, Ohio

Columbus Dispatch August 3, 2009 – Quicker, cheaper rival of Botox makes debut in Columbus, Ohio

Attention, baby boomers, 60-ish singles, executives and laid-off professionals preparing for job interviews: The wait is over.

Dysport — the new botulinum-toxin product touted as a quicker, longer-lasting and less expensive way to get rid of wrinkles — has arrived.

“People are excited. This is long-awaited,” said Leslie Baumann, a University of Miami researcher and Miami Beach, Fla., dermatologist who participated in clinical trials for Food and Drug Administration approval of Dysport.

Some medical professionals in central Ohio have noted similar enthusiasm.

“Patients who traditionally use Botox are the most excited to try it,” said Dr. Jeffrey Donaldson of Donaldson Plastic Surgery on the Northwest Side, who has offered it to patients for about a month.